Erins Media Studies Blog

Jean Baudrillard suggested that "We live in a world where there is more nad more information, and less and less meaning". Evaluate the extent to which this postmodernist statement applies to Zoella and Attitude  Plan  Hyperreality - a representation of nothing, where the representation is more 'real' than real 'more style than substance' Zoella's 'mistakes'. Mistakes get cut out, she keeps them in to make her seem more real and relatable.A hyperreal representation Zoella's picnic. Intertextual reference to Disney princesses. Hyperreal presentation of a picnic with glass bowls, wooden platters, professional food. All food is uneaten. Everything is clean. No bugs etc. Selling her personality to us, uses this to reinforce representational aspects and her character archetypes. Selling an unobtainable lifestyle to the audience. Lighting is hypereal simulacrum because it is high key and soft, they live in the UK it is very rare to get this kin...

 Stuart Hall argues that not only do r epresentations reflect the ideology of the producer, they also reflect the historical context in which they were made. Analyse this theory with explicit reference to the set editions of Woman and Adbusters Woman oct 1964, mainstream and singular stereotypical view of women. Target audience: Housewives, women aged 30-50, straight, white.  Expresses hegemonic norms of society.  Fact - Roughly 1/3rd of a magazines revenue comes from adverts. Adbusters .  Adbusters ideology is subversive, anti-capitalist and anti-advertisements. Because they do not have adverts in, the cover price is increased (£10.99).  ------------ Explore how the set edition of Woman magazine constructs its audience [15] Condescending title - direct mode of address reinforces patriarchal hegemonic norms about beauty  A-levels are highschool qualifications (Advanced level) and suggests that the aspirations of the target audi...

In what ways are Humans and Les Revenants shaped by specialised forms of production, distribution and circulation? Knee jerk: Both set texts are fundamentally shaped by their contexts of production, distribution and circulation at a technical, narrative and representational level.  Plan: Production values  Mass audience / Cult audience  Circulation Conglomeration  Distribution  Watershed: Les Revenants (9PM UK Channel 4) Humans (9PM Channel 4) Digital technologies and digital convergence (Online downloads) (4oD) (DVD, Bluray) Vertical/Horizontal/Multi-media Integration  Curran and Seaton - Power Hyperreality  David Hesmondhaulgh - cultural industries Livingstone and Lunt - regulation - regulation of most media products is ineffective Controversial scenes: Humans Niska's brothel scene Les Revenants Lena's sex scene  Marketing and Advertising (Viral marketing - Humans product recall persona synthetic advert, website can p...