"It is essential for a TV programme to simultaneously target both mass and specialised audiences" Explore this statement with reference to Les Revenants Thirty minutes I agree it is essential for a TV programme to simultaneously target both mass and specialised audiences. The term 'Mass Audience' came from the mass broadcasting on television in the early days of its creation. With only a few available television channels, the content had to appeal to a wide range of people and include different ways for this wide range of people to connect with the content. Now that narrow broadcasting is a thing of the past with more TV channels, online streaming services (e.g. Netflix ) and piracy existing, there has been space for more specialised audience shows to be made. These are often referred to as 'cult' shows with an intense following behind it and fans who engage with the show in more ways than just watching it, for example, fan-fictions, fan art, ...